Keep communications useful, recognizable and connected to your practice. We plan the audience, content, tools and approval workflow before an email is sent.
Book a strategy callDental email marketing plans useful communications for an appropriate, consented audience. AKIERO connects the message, contact list, sending tools and review process, with clear scope for newsletters, follow-up or reactivation.
We review your current tools and the purpose of each communication. A practice newsletter, a reactivation campaign and an appointment reminder need different decisions about audience, content and responsibility.
Talk through your practiceWe agree the scope, priorities and measures with you before work begins.
An email should help its reader understand something useful or take an appropriate next step. We agree the purpose and audience before planning newsletters, practice updates or other communications. We do not assume every contact in a practice system is a marketing subscriber.
We review the sending platform, available integrations and your team's workflow. The scope can include templates, an editorial plan, audience organization and approved sequences. Clinical details stay in the appropriate practice systems.
Newsletters, recall, reactivation and appointment reminders can have different purposes and requirements. Your practice reviews the audience, consent, message and data flow before sending. We agree which workflows belong in the marketing platform and which should remain with your existing systems.
We review its access, integrations and suitability before recommending a change. We agree any limitations and costs with you before work begins.
Do not assume that a patient record is permission for marketing. Your practice needs to review the purpose, consent, preferences and applicable requirements before a campaign. We include that review in the planning and approval workflow.
Not necessarily. We first review the platform, access, integration options and requirements. If the current tools support the agreed workflow, keeping them may be the better choice.
No. Marketing campaigns and operational appointment messages serve different purposes. Their audience, content, tools and review process should be agreed separately.
Tell us where you are and where you want to go. We'll help you see the next move.
Book a strategy call20 minutes. A focused conversation. No obligation.